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Assessment : 2012 - 2013 : Educational Programs :
Finance BBA

3 Goals    3 Objectives    3 Indicators    3 Criteria    2 Findings    3 Actions


GOAL: Quantitative Proficiency

Objective  
Core Financial Modeling Concepts
 Finance BBA students will correctly apply financial models used in solving quantitative problems in finance.


Indicator  
Quantitative Embedded Questions  
 Assessment will be made using embedded questions and assess student performance on core quantitative concepts and principles in finance. The core questions will be composed from the core modeling concepts addressed in each course. The embedded questions were created by collaboration of the finance faculty.  FINC 4345 (Investments), FINC 4390 (Managerial Finance)

Criterion  
Performance On Quantitative Embedded Questions  
At least 50% of students will achieve correct solutions on at least 70% of embedded quantitative problems.

Finding  
At Least 50% Of Students Will Achieve Correct Solutions On At Least 70% Of Embedded Quantitative Problems.  
21 of 32 (65.6%) of FINC 4390 students achieved correct solutions on at least 70% of embedded quantitative problems. This exceeds the benchmark of 50% of students.
Actions for Objective:

Action  
Fall 2013 Actions  
Faculty teaching Finance 4390 and Finance 4345 will record student performance on specific quantitative exercises to establish a baseline. This data will be used during Spring 2014 to trace performance per student on the same exercises, and to provide comparison information to relate to the same student's performance at the elementary level on similar requirements from Finance 3320.


GOAL: Capable Business Decision Makers

Objective  
Core Qualitative Concepts And Principles
Finance BBA students will demonstrate an understanding of the qualitative aspects of finance.

Indicator  
Qualitative Embedded Questions  
Assessment will be made using embedded questions, analyzing the students performance on core qualitative concepts and principles of finance. The finance faculty collaborated on the selection of the questions to ensure that there is uniformity amongst the respective courses.  FINC 4345 (Investments), FINC 4390 (Managerial Finance)

Criterion  
Performance On Qualitative Embedded Questions  
At least 50% of students will achieve correct answers on at least 70% of embedded qualitative questions.

Finding  
At Least 50% Of Students Will Achieve Correct Answers On At Least 70% Of Embedded Qualitative Questions.  
17 of 32 (53%) of FINC 4390 students achieved correct solutions on at least 70% of embedded qualitative questions. This marginally exceeds the benchmark of 50% of students.
Actions for Objective:

Action  
Fall 2013 Actions  
Faculty teaching Finance 4390 and Finance 4345 will record student performance on specific qualitative exercises to establish a baseline. This data will be used during Spring 2014 to trace performance per student on the same exercises, and to provide comparison information to relate to the same student's performance at the elementary level on similar requirements from Finance 3320.


GOAL: Finance Student Satisfaction

Objective  
Effective Instruction
Finance students will be satisfied with the level of instruction that they receive.

Indicator  
Instruction Assessment - IDEA Form  
Ratings and feedback of the Finance student as measured by the IDEA form.
Criterion  
Comparison  
Finance faculty will have an IDEA score average of 50% in at least one course taught.
Actions for Objective:

Action  
Review Of IDEA Scores Per Faculty  
The facutly performance on IDEA results will be monitored by the department chair who will provide performance feedback to each individual faculty member teaching the Finance BBA courses. This will be an ongoing process, as part of the faculty member's annual evaluation.



Previous Cycle's "Plan for Continuous Improvement"

Feedback from assessment of student performance in individual courses yielded little in the way of information supporting an assessment of the Finance BBA major. The committee met multiple times in order to formulate the goals of major assessment. The committee determined that the effectiveness of the Finance BBA major would best be assessed if elementary concepts and capabilities were assessed in the foundational course, FINC 3320, and then at advance levels in subsequent required finance courses.

In order to accomplish this, the committee researched the FINC 3320 list of embedded questions to see where specific capabilities of majors might be tracked as the student progresses through the curriculum. Among the embedded questions in FINC 3320, the following questions were selected as indicators of basic knowledge and capabilities that could be assessed again at advanced levels in FINC 4390 (Managerial Finance) and FINC 4345 (Investments):
______________________________________
6.             [LO 3] You just bought a new computer for $3,000.  The payment terms are 2 years same as cash.  If you can earn 8.0% on your money, how much should you set aside today in order to make the payment when due in two years?
A.            $2,572
B.            $2,778
C.            $3,000
D.            $3,499
7.             [LO 3] Your auto dealer gives you the choice to pay $15,500 cash now, or make three payments: $8,000 now, $4,000 at the end of year 1 and $4,000 at the end of year 2.  If your cost of money is 8.0%, what is the PV of the installment plan?
A.            $15,133
B.            $15,500
C.            $16,000
D.            $17.971

8.             [LO 3] What is the present value of a $1,000 perpetual cash flow if your required return is 10%?
A.            $909.09
B.            $1,000.00
C.            $10,000.00
D.            $100,000.00

9.             [LO 3] What is the present value of a 20 year annuity of $1,000 each year if your required return is 10%?
A.            $1,000.00
B.            $8,513.56
C.            $10,000.00
D.            $100,000.00

11.          [LO 4] What is the value of a stock that expects to pay a $3.00 dividend next year, and then increase the dividend at a rate of 8.0% per year, indefinitely?  Assume a 12.0% expected return.
A.            $25.00
B.            $69.44
C.            $75.00
D.            $81.00

15.          [LO 5] What type of project analysis involves altering particular combinations of (multiple) assumptions?
A.            Sensitivity Analysis
B.            Scenario Analysis
C.            Break-Even Analysis
D.            Real Option Analysis

16.          [LO 6] Given the following information, determine which beta coefficient for Stock A is consistent with equilibrium: Expected return of Stock A = 11.3%, rf = 5.0%, rm = 10.0%
A.            0.86
B.            1.26
C.            1.10
D.            0.80

17.          [LO 6] The most common measure of volatility used in finance is ________.  (Hint: This measure of volatility is defined as the average value of squared deviations from the mean.)
A.            expected return
B.            variance
C.            correlation
D.            beta

18.          [LO 6] Risk that CAN BE eliminated through proper diversification is called
A.            Unsystematic risk
B.            Unique risk
C.            Idiosyncratic risk
D.            All of the above
_____________________________________________

I. Questions 6-9 from the embedded questions from FINC 3320 are covered at advanced levels in both FINC 4345 and FINC 4390. These questions test basic knowledge of time value of money.
In the FINC 4390 course, a case assignment involving advanced use of time value of money applied to a real scenario is required. The assignment involves use of custom programming in Excel to solve a timing question for eight different accounts with differing payments, balances, and compounding frequencies. Successful completion of the case indicates an advanced knowledge of time value of money.  In the FINC 4345 course, two advanced time value of money exercises will be administered. Successful completion of these assignments indicate an advanced knowledge of time value of money.


II. Question 11 from the FINC 3320 embedded questions is covered at an advanced level in the FINC 4390 course. The FINC 4390 advanced exercise will be used to examine student performance at the advanced level.
In the FINC 4390 course, an advanced exercise requiring calculation of the cost of external equity financing using a multi-tier nonconstant growth model will be administered.  In the FINC 4390 course, an embedded question is used to determine students' mastery of nonconstant dividend growth models, a natural extension of the more basic constant growth models from the FINC 3320 course.  Mastery of these exercises will indicate an advanced knowledge of valuation and capital costs.

III. Question 15 from the FINC 3320 embedded questions is covered at the advanced level in FINC 4390. The FINC 4390 assignment will be used to determine students' mastery of sensitivity and scenario analysis.

IV. Question 18 from the FINC 3320 embedded questions is covered at the advanced level in FINC 4345. An assignment requiring students to demonstrate ability to diversify risk and to trace the risk measures as they make decisions about investments within a portfolio will indicate students' mastery of the concept.

The advanced requirements will be tracked for Finance BBA majors in FINC 3320 in Fall 2013 and in FINC 4390 and 4345 in Spring 2014. 



Update on Previous Cycle's "Plan for Continuous Improvement"

The Finance BBA major assessment team met in August 2013. The result of that meeting was to begin steps of implementing the previous plan for continuous improvement. After considerable debate, the committee decided that if the link between the elementary and advanced measures was to be accomplished, then information should be collected on an individual student basis. This would assure that the student's advancement throught the major curiculum would be reflected by student rather than simply looking at averages.

All of the sections of Finance 3320 in Fall 2013 will collect the results of individual students' performance on embedded questions, and for finance BBA majors, pefromance on those same concepts/analyses will be collected in Spring 2014 in the Finance 4390 and Finance 4345 courses.

The collected data will be presented and analyzed at the end of Spring semester 2014.
Plan for Continuous Improvement

Based on the 2012-2013 assessment cycle, the finance faculty have augmented coverage of analysis using Excel into the Finance 3320 course. Topics with enhanced Excel coverage will include financial statements, financial analysis, and capital budgeting.

The Finance BBA assessment team also adjusted data collection for the Finance 3320 course to allow for tracing of individual student performance as they advance through the major. It was decided that the data would be collected for all students, not just finance majors, in case the data would become useful for other studies as well.


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