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Assessment : 2011 - 2012 : Educational Programs :
General Business Administration BBA

3 Goals    4 Objectives    5 Indicators    5 Criteria    5 Findings    4 Actions


GOAL: Capable Communicators And Decision Makers

Objective  
Writing Competency
Students will be able to compose effective business messages using accepted standards of English grammar and punctuation, sentence structure and paragraph design.

Indicator  
Written Communication  
General Business degree candidates will respond in writing to a series of business scenarios during the required GBA 389 coursework. The composite performance of the students, as measured by a faculty developed rubric, will indicate the communication competency level.

Criterion  
Writing Assessment  
At least 80% of sampled students must meet expectations on the business communication rubrics. The rubrics that will be used to evaluate students in GBA 389 were developed by the business communications faculty. Each faculty member applies the rubrics when evaluating students in a GBA 389 course. The rubric is broken into seven performance elements. The student is evaluated based on their performance and will either meet, exceed or fall below the expectations set by the rubric.

Finding  
This Course Was Not Assessed During This Assessment Cycle.  
This course was not assessed during this assessment cycle.  This course has previously been assessed each semester for the past four years.  It is scheduled to be assessed again in the 2013 cycle.

Actions for Objective:

Action  
2013 Assessment  
This course will be assessed during the 2013 assessment cycle.



GOAL: Capable Communicators And Decision Makers

Objective  
Speaking Competency
Students will be able to speak effectively before a group by connecting with the audience and organizing and presenting the topic accordingly.

Indicator  
Oral Presentation  
General Business degree candidates will make several oral presentations in the required communication course. Samples of presentations will be videotaped and evaluated. The composite performance of the students, as measured by a faculty developed rubric, will indicate the oral communication competency level.
Criterion  
Oral Rubric  
At least 80% of sampled students must meet expectations on the oral presentation rubrics. The rubrics that will be used to evaluate students in GBA 389 have been developed by the business communications faculty. Each faculty member will apply the rubrics when evaluating students in a GBA 389 course.
Finding  
This Course Was Not Assessed During This Cycle.  
This course was not assessed during this assessment cycle.  This course has previously been assessed each semester for the past four years.  It is scheduled to be assessed again in the 2013 cycle.

Actions for Objective:

Action  
This Course Is Scheduled To Be Assessed In 2013.  
This course will be assessed during the 2013 assessment cycle.



GOAL: Capable Business Decision Makers

Objective  
General Business Core Concepts And Principles
Students who complete the BBA in General Business will demonstrate knowledge of the core concepts and principles of business law and of legal environments.

Indicator  
General Business Assessment: Embedded Questions BUAD 3355/GBA362  
Assessment will be made using embedded questions on each unit examination. The embedded questions will gauge the students' performance on concepts, principles and functions of business law. The embedded questions were created by the business law faculty and include questions from each of the four core areas in the course. BUAD 3355
Criterion  
General Business: Improvement On Embedded Exam Scores BUAD3355/GBA362  
The class average on individual embedded questions will be 75% correct. The business law course is divided into four core units. Each business law faculty member will include imbedded questions on each unit's examination. BUAD 3355/GBA362
Finding  
This Course Is Scheduled To Be Assessed In 2013.  
This course was not assessed during this assessment cycle.  This course has previously been assessed each semester for the past four years.  It is scheduled to be assessed again in the 2013 cycle.

Indicator  
General Business Assessment: Pre And Post Exam Questions BUAD 2301/GBA 281  
The BUAD 2301/GBA 281 course focuses on the legal environment in business, particularly how the law effects business development and creation. This course is divided into five core units. Assessment will be made using pre and post exam questions in each of the courses five core unit examination. The pre and post exam questions will gauge the students' performance on concepts, principles and functions of legal environments. The embedded questions include questions developed by the legal environment faculty.
Criterion  
General Business: Improvement On Embedded Exam Scores BUAD 2301/GBA 281  
The class average on individual embedded questions will be 75% correct. The business law course is divided into five core units. Each business law faculty member will include imbedded questions on each unit's examination. BUAD 2301/GBA 281
Finding  
This Course Will Be Assessed In 2013.  
This course was not assessed during this assessment cycle.  This course has previously been assessed each semester for the past four years.  It is scheduled to be assessed again in the 2013 cycle.

Actions for Objective:

Action  
This Course Is Scheduled To Be Assessed In 2013.  
This course will be assessed during the 2013 assessment cycle.



GOAL: General Business Student Satisfaction

Objective  
General Business Effective Instruction
General Business students will be satisfied with the level of instruction that they receive.

Indicator  
General Business Instruction Assessment - IDEA Form  
The department, college, and university utilize the IDEA System as part of its evaluation of classroom performance. The IDEA System, developed by the IDEA Center at Kansas State University, is a nationally normed, validated and reliable measure of classroom performance based on up to 12 learning objectives. The IDEA scores can be compared to institutional norms or discipline norms across all institutions that use the IDEA system. The normed T-score provides data on the overall effectiveness of classroom performance.
Criterion  
General Business Comparison  
General Business faculty will have an IDEA score average of 50 (the national norm) in at least one course taught.
Finding  
Finding Of Student Satisfaction Survey  
The IDEA form calculates a score based on many factors; teaching effectiveness, students willingness to learn, instructor's preparedness are just a few of the factors used. The students’ evaluations are then compared with other faculty across the country in the same discipline. Based on the student answers and the performance of other faculty across the nation a score is computed for each faculty member. The fifty (50) percent mark is the benchmark used to indicate that a faculty member is a successful instructor.

Faculty members in the Business Communication and Law areas exceeded the established goal of achieving a fifty (50) percent or average score in at least one course. Based on teaching load and the number of faculty in these two respective areas, the results were actually fifty percent higher than the goal. The faculty achieved a fifty (50) percent or average score in at least 1.5 courses taught.

Actions for Objective:

Action  
This Course Will Be Assessed During The 2013 Assessment Cycle.  
The General Business faculty strives to continuously improve their teaching effectiveness. To this end the faculty will raise standards for the 2011-2012 academic year, requiring that all faculty maintain a 50% average for all courses taught.

In addition, all faculty and particularly those with weaker teaching effectiveness, will be advised of the college's teaching improvement workshops.






Closing the Loop

The courses in the General Business degree have been assessed on a per semester basis for the past four consecutive years.  These courses were not assessed during this assessment cycle.  The courses will be assessed in the 2013 assessment cycle.



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